What I Learned From Gary Vee
This has been on repeat in my head like season 1 of Californication.
Yep, that’s right, I watched it. Again, and again, and again.
But that’s not the point. What I’ve been wrestling with is personal brand vs. business brand.
Kinda like Dewayne Johnson vs. The Rock.
Gary Vaynerchuk hits home here and he has the play.
“One of the most important vulnerabilities that people create for themselves is they niche themselves in the world as (insert your niche here) guy and its four years later and you wanna be (insert new niche here) guy…building your name is a much, much better way to go.”
If you can stick with being known as the (insert niche) person for life, go for it.
As for me, a neurodivergent multipassionate who loves to learn all the things, try a few, connect threads and patterns, I’m going the personal brand route.
I’ll just post more about what connects to what. Kinda like a strategic partner.




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