How Eshu Helps Me See What’s Broken
Being able to see both sides, like the Orisha Eshu, has helped me out.
Lemme explain.
There’s a story about Eshu changing folks’ perspectives that gets mistaken for trickery. Don’t let that bullshit fool you. It’s not. It’s a lesson.
Eshu walked the crossroads of a village, dressed in his usual black and red robe, minding his black-owned business, when the sun beat down on him.
“Damn, it’s hotter than usual today,” he said, pulling his gourd out and sipping from it.
All of a sudden, he overheard two farmers going at it.
These two farmers were cool. From the sandbox to the big farms, but little did they know this would test them.
The farmer on the right side of the road called out to his friend and said, “Hey, you see this guy in all red in the middle of the road? He’s just standing there in the heat.”
The farmer on the left side peered from under his hat, examined him and shouted back, “Nah, he’s got on all black. You’re trippin.”
Eshu cut his eyes at both of them and smirked while continuing to drink.
“Nah, man, you’re crazy. You might be drunk. Take the day off,” the farmer on the left yelled.
“Who the fuck you calling drunk, you lazy bum? You take the day off and I’ll take care of running the crops to the village like I do most of the time.”
Eshu stood there and let a chuckle as both men walked into the middle of the street and ran a fade.
After a few minutes of fighting, Eshu calmly stepped in between them, “That’s enough y’all. You’re both blind, drunk, and tired.”
They knew not to fuck with Eshu, so they stayed quiet. When Eshu stood in front of them, they both saw the entire red AND black robe instead of the color they thought it was.
There’s two sides to AI, inside and outside, and once you’ve seen it, you’ll know how it works.
I’ve seen the same in both Media and Insurance.
The key is that it can break. They are broken and will continue to break.












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